Senior Housing News presents the 2025 Memory Care Innovation Awards

For more information, view the complete details below.

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Who is a Memory Care Innovator?

Innovative talent drives the aging industry forward. The innovators of memory care are already within our ranks. The organizations at the forefront of success are the ones retaining them at all levels.

A Memory Care Innovator is:

  • A high-performing employee shaping the next decade of cognitive care delivery
  • A passionate professional who knows how to put their vision into action for the good of those living with cognitive decline and aging industry professionals
  • An advocate for those living with cognitive decline and the industry peers who ensure their well-being

 

Why Enter?

The Memory Care Innovation Awards program recognizes the rising stars within your organization and the industry at-large. Upon selection, each winner will be named to the Memory Care Innovation Awards Class of 2025, receive recognition in the appropriate WTWH Healthcare publication, and be invited as a complimentary guest of honor at our BUILD & BRAIN Conference, taking place on November 6-7, 2025, in Dallas, Texas.

Behavioral Health Memory Care Innovation 2025

Behavioral health experts help individuals experiencing memory-related disorders, such as Alzheimer’s disease and other forms of dementia, by tapping into the latest patient-centered care and treatment plans available. Their cognitive medical expertise coupled with compassionate care aims to treat the individual and those supporting them.

Home Health & Home Care Memory Care Innovation 2025

Home health & home care providers work together with patients and their families to provide compassionate care to individuals experiencing memory-related disorders, including Alzheimer’s disease and other forms of dementia. Their ability to bring tailored treatment to the in-home setting enables them to gain a more comprehensive understanding of the unique needs of individuals with memory impairments.

Hospice & Palliative Care Memory Care Innovation 2025

Hospice & palliative care providers work together in harmony to provide compassionate treatment to individuals with memory-related disorders, like Alzheimer’s disease and other forms of dementia. Their efforts provide comfort not only to their patients, but to the families and friends that surround them.

Senior Housing & Senior Living Memory Care Innovation 2025

Senior housing & senior living memory care teams work together to provide the highest quality care and treatment to residents facing memory-related disorders, such as Alzheimer’s disease and other forms of dementia. Their comprehensive understanding of the needs of individuals with memory impairments is an invaluable resource for residents, as well as their loved ones and friends.

Skilled Nursing Memory Care Innovation 2025

Skilled nursing providers push for the highest standards of care and treatment for their residents who experience memory-related disorders, such as Alzheimer’s disease and various forms of dementia. Through a combination of medical expertise, compassionate care and a comprehensive understanding of the unique needs of individuals with memory impairments, they strive to provide a nurturing and comfortable setting.

2025 Important Dates

  • 5/1
    Nominations Open
  • 8/31
    Entry Deadline
  • 9/10
    Class of 2025 Announced

The Memory Care Innovation Awards Class of 2025 will receive:

  • Recognition on each of the respective WTWH Healthcare verticals and globally on WTWH Healthcare’s website
  • One (1) complimentary ticket to the BUILD & BRAIN Conference taking place on November 6-7, 2025 in Dallas, Texas
  • Digital badge and social assets
  • Award plaques available for order VISIT AWARD STORE

Eligibility

The Memory Care Innovation Awards program is open to those with a minimum of seven (7) years of experience in the following industries:

  • Behavioral Health
  • Home Health & Home Care
  • Hospice & Palliative Care
  • Senior Housing & Senior Living
  • Skilled Nursing

FAQ

Who are the Memory Care Innovation Awards meant to showcase?

The Memory Care Innovation Awards showcase leaders who are making an impact as an industry thought leader or influencer. The nominees should be those who have not previously received many, if any, industry accolades.

Who is eligible for a Memory Care Innovation Award?

Memory care innovators with a minimum of seven (7) years of experience in a given industry (behavioral health, home health and home care, hospice and palliative care, senior housing and senior living, and skilled nursing) are eligible for this Awards program.

How much does it cost to enter the Awards program?

All entries cost $500 USD. Payment method is by credit card only. Failure to pay the entry fee will prohibit consideration for the Memory Care Innovation Awards program.

What information is required with my submission?

To submit a complete entry, you must provide the following information:

  • A completed entry form
  • A written statement (500 words or less) outlining the nominee’s qualifications that address the judging criteria for the program (PDF or Word)
  • Current resume or CV (PDF or Word)
  • A high-resolution headshot (.jpg or .png)
  • A minimum of two (2) professional letters of recommendation (one (1) must be internal to your organization and one (1) must be external to your organization) or up to a maximum of four (4) professional letters of recommendation (at least one (1) of those letters must be external to your organization)

Eligibility requirements can be found in the Terms & Conditions. All information provided may be published or used as part of the awards program. Do not submit confidential information or any information that you do not have permission to share publicly.

What is the judging criteria for the Memory Care Innovation Awards program?

 
  • Leadership Qualities: Briefly describe the qualities of the nominee that provides examples of their innovative contributions to memory care and include specific examples that demonstrate their leadership acumen.
  • Innovation & Entrepreneurial Spirit: Describe the nominee’s ability to drive innovation in their organization, their initiative, and entrepreneurial spirit
  • Mission & Advocacy: Describe the positive contributions made by the nominee to the corporate and memory care industry advocacy/mission.
  • Ethics and Professionalism: Describe how the nominee has demonstrated exemplary ethics and professionalism to both the company and the memory care industry.
  • Clinical Excellence: Describe how the nominee has contributed to clinical excellence in the field of memory care, pushing for the highest standard of care and treatment provided to individuals experiencing memory-related disorders, such as Alzheimer’s disease and other forms of dementia, through any combination of medical expertise, compassionate care or a comprehensive understanding of the unique needs of individuals with memory impairments.

I’m not an owner, operator, agency, provider or health system. Can I still enter?

Yes. Vendors who are focused on memory care are able to enter the Awards program. If you have further questions, email us at [email protected].

I work for a large organization or a franchise. Will you accept more than one entry for our organization?

We will accept a maximum of two (2) nominations from the same organization. Once the limit is achieved, additional nominations from the same organization will be notified that the maximum number has already been reached.

Can a group of individuals be nominated together?

No. We are looking to highlight the contributions of individuals within an organization.

How do I nominate someone for a Memory Care Innovation Award?

To nominate a Memory Care Innovator, please fill out the entry form and select the appropriate category:

  • Behavioral Health
  • Home Health & Home Care
  • Hospice & Palliative Care
  • Senior Housing & Senior Living
  • Skilled Nursing

Am I eligible even if I work at an organization outside the United States?

Yes. We accept submissions from those working at organizations outside of the United States.

Who makes the final selection of the members of the Memory Care Innovation Awards Class of 2025?

The WTWH Healthcare editorial team – Behavioral Health, Home Health & Home Care, Hospice & Palliative Care, Senior Housing & Senior Living, and Skilled Nursing – reviews and determines the Memory Care Innovators class for each respective industry.

Will I know who evaluated and voted for each nomination?

No. The evaluation process is confidential.

Can I review the submissions and scores of the entire applicant pool?

No. All submissions are confidential and submission data is not shared with others.

Is the 500 word statement to be written by the nominee or by the person submitting the nomination?

The statement is written by the person submitting the nomination.

What do I receive as a member of the Memory Care Innovators Class of 2025?

Members of the Class of 2025 will receive:

  • Recognition on each of the respective WTWH Healthcare verticals and globally on WTWH Healthcare
  • One (1) complimentary ticket to the BUILD & BRAIN Conference taking place on November 6-7, 2025 in Dallas, Texas
  • Digital badge and social assets
  • Ability to order a physical awards plaque here

Where are the official rules?

See the awards program’s Terms & Conditions here.

Who do I contact with additional questions?

[email protected]